Louisiana  Pick Your Passion! Travel Pulse Office of Tourism Update
January 23, 2015
Local assets, statewide hurdles among Lake Charles town hall meeting topics

Southwest Louisiana tourism assets and the challenges the statewide industry faces were among topics at a town hall meeting in Lake Charles Jan. 13. Ideas to boost local tourism included moving the Cold War-era destroyer USS Orleck to the city's lakefront, making the planned National Hurricane Museum and Science Center a reality and promotion of local arts and humanities.
Southwest Louisiana Town Hall Meeting
Southwest Louisiana Town Hall Meeting
Meanwhile, event host Lt. Governor Jay Dardenne said the state needs to focus on international visitors while preserving crucial tourism promotion funding.

Travel+Leisure   Seeking updates for LOT list of destination accolades
In preparation for May's IPW travel trade show in Orlando, the Office of Tourism is updating the list of accolades, awards and acknowledgements Louisiana destinations received in 2014. Examples can be awards at the state, national or international levels and can include making Best Of and other top travel segment lists in national and foreign media reports. Information on accolades and awards received in 2014 can be submitted to Jeff Richard jrichard@crt.la.gov. The deadline is Friday, Feb. 20.

American Bus Association  
Kayla Denova
Kayla Denova, tourist center manager/ marketing, West Baton Rouge CVB
Jay Tusa
Jay Tusa, director of communications and research, Louisiana Office of Tourism
Two Louisiana destination marketers receive CTIS certification
Kayla Denova, West Baton Rouge CVB tourist center manager/marketing and Jay Tusa, Louisiana Office of Tourism director of communications and research, have earned the Certified Travel Industry Specialist certification from the American Bus Association. The CTIS degree program is a partnership between American Bus Association and Indiana University-Purdue University Indianapolis that uses correspondence courses to give enrollees practical business and tourism industry-specific knowledge with special emphasis on the motorcoach and group tour sectors. The certification was presented at the ABA 2015 Marketplace in St. Louis earlier this month.

Southeast tourism Society   STS Spring Symposium
Join the Southeast Tourism Society when it partners with the Southeast Chapter of the Travel and Tourism Research Association for the Spring Symposium, March 30 - April 1, in Charlotte, North Carolina. The Spring Symposium is the perfect opportunity to connect with colleagues for quality education, development, networking and expanding knowledge in all areas of tourism.

Port of New Orleans
Port of New Orleans
  Port of New Orleans cruise passenger traffic tops 1 million for first time
The Port of New Orleans handled more than 1 million cruise ship passengers in 2014. Embarkations and disembarkations totaled 1,014,325, up 2.6 percent from 2013 and a fourth straight record year for the Port.

Culinary Travel   Promoting culinary travel pays off, says WFTA study
A recent World Food Travel Association study indicates the way to tourists' wallets may be through their appetites. Almost a third of tourists choose destinations based on authenticity and eating opportunities, and those visitors deliberately target activities related to local food and drink, whether it is a beer or wine festival, a farmers market or farm-to-table experiences.

International visitation   Visitation to U.S. grows 7 percent in first 10 months of 2014
Country of
Percent change
October 2014 vs.
October 2013
(excluding Hong Kong)
South Korea14
United Kingdom5
International visitors arriving to the U.S. in the first 10 months of the year-62.7 million travelers-increased 7 percent compared to the same period in 2013. In October, visitation increased 6 percent to 6.3 million international travelers in 2014. Eight of the top 10 source markets posted an increase in visitors. This is an improvement from September during which six of the largest source markets posted a decrease or no change in visitation. Canada and Japan were the only countries to experience slight drops in visitation while China exceeded 20 percent growth.

Business travel   Business travel rebounds into record territory
U.S. businesses spent a record amount on corporate travel in 2014 and are expected to spend even more this year, according to the latest Global Business Travel Association forecast. Companies spent an estimated $292.2 billion last year on an increased number of business trips. And they are forecast to spend more than $310 billion-6.2 percent more-in 2015.

  New booking platform allows hotel room rentals for day use
RoomForDay is a French startup and the first hotel booking platform exclusively dedicated to day-use activities. It provides guests with the possibility of booking hotel rooms, suites, meeting rooms, spas, fitness studios, swimming pools and restaurants in more than 500 hotels ranging from three to five stars. Set out like a guide, guests search by area, city or their interests.

Upcoming Meetings & Events   Upcoming meetings & events

If you have comments or suggestions for future issues of Louisiana Travel Pulse, contact Jay Tusa at jtusa@crt.la.gov or 225.342.8142.

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